American Apparel

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About American Apparel

Known for its super-soft jersey cotton knitwear and boundary-pushing billboards, American Apparel reinterprets casual basics in more colors than Crayola’s got crayons. Founded in 1989 by Canadian entrepreneur Dov Charney, the company made its name by marketing its plain T-shirts and sweats in provocative ads shot by store employees, friends, and even Charney himself. Over the years the label’s product line has expanded to include hoodies, leggings, backpacks, headbands, leather goods, and kidswear. Comfy, classic and a little controversial, American Apparel clothing meets all your daily wardrobe needs.

Past Sales Featuring American Apparel

Sale Ended August 10, 2010

Dress Up: Day and Night under $100

Fun frocks for summer and beyond: This is a can’t-miss sale for every dress lover, whether your style is crisp workwear, girly floral, chic cotton or something in between. Evening options are stunning, from Laila Azhar’s floor-length silk jersey dress to Cynthia Steffe’s ruffled silver lace mini. And countless versatile options will take you from desk to date, from muted shirtdresses to Audrey Hepburn-inspired LBDs to woven sheath frocks.

Sale Ended December 28, 2010

Last Chance: Women's Final Sale up to 90% off!

Consider this sale your go-to source for an extensive range of designer apparel. From floor-sweeping dresses, to artful downtown-style separates, to relaxed loungewear, find nearly every sartorial need addressed by a slew of of-the-moment labels.

Sale Ended November 12, 2010

After Hours: American Apparel

The company that redefined casual basics is still going strong—and our selection of t-shirts and polos captures the essence of the brand. Layer them under your favorite wool sweaters or pick up a stack to break out come spring. Your call.

Sale Ended August 03, 2010

Summer Steal: Tees & Tanks under $40

Stock up on every basic with this bounty of tees from over 10 designers. From linen-blend peasant tops to cut-out T-shirts and curve-hugging tanks, these separates live to be layered. Start with a distressed V-neck from Fluxus, or ease into the jersey fringe tops and tunics from Design History. Enhanced with a tailored jacket or an embellished cover-up, these pieces make a slick statement for day or night.

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