American Apparel

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About American Apparel

Known for its super-soft jersey cotton knitwear and boundary-pushing billboards, American Apparel reinterprets casual basics in more colors than Crayola’s got crayons. Founded in 1989 by Canadian entrepreneur Dov Charney, the company made its name by marketing its plain T-shirts and sweats in provocative ads shot by store employees, friends, and even Charney himself. Over the years the label’s product line has expanded to include hoodies, leggings, backpacks, headbands, leather goods, and kidswear. Comfy, classic and a little controversial, American Apparel clothing meets all your daily wardrobe needs.

Past Sales Featuring American Apparel

Sale Ended April 12, 2011

We've Got Your Size: Dresses 0-2 - 4/11/2011

From body-con minis to floor-sweeping maxis, and everything in between, this dress sale offers an array of wearable styles in your size—and by your favorite designer names.

Sale Ended April 20, 2011

Welcome to Gilt Groupe!

Our favorites, curated in a limited-time sale, just for you. Like all good things, this sale won't last forever. Get going, you'll like what's in store.

Sale Ended August 10, 2010

Dress Up: Day and Night under $100

Fun frocks for summer and beyond: This is a can’t-miss sale for every dress lover, whether your style is crisp workwear, girly floral, chic cotton or something in between. Evening options are stunning, from Laila Azhar’s floor-length silk jersey dress to Cynthia Steffe’s ruffled silver lace mini. And countless versatile options will take you from desk to date, from muted shirtdresses to Audrey Hepburn-inspired LBDs to woven sheath frocks.

Sale Ended December 28, 2010

Last Chance: Women's Final Sale up to 90% off!

Consider this sale your go-to source for an extensive range of designer apparel. From floor-sweeping dresses, to artful downtown-style separates, to relaxed loungewear, find nearly every sartorial need addressed by a slew of of-the-moment labels.