Based in New York City, Areaware produces eclectic decorative objects created by America’s top designers and sells them at prices that won’t break your (Harry Allen-designed, resin-and-marble piggy) bank. “We believe that appreciation for beauty is central to what it means to be alive,” the company says on its website, “and want to embody this principle in even the simplest things.” Founded in 2005, Areaware has assembled an impressive roster of talented designers who create fun, functional items ranging from retro-meets-modern alarm clocks (Jonas Damon) to lighting (Hulger & Samuel Wilkinson’s plumen series, Ross Menuez’ Tierdrop lamp) and wooden robots and toys (David Weeks’ Cubebots, Karl Zahn’s Croc Piles). As part of its mission, Areaware nurtures the next generation of innovators — providing many new designers with their first commercial outlet.
There’s something for everyone at this blowout sale, which features selections from more than three dozen top bedding, furniture, tabletop, home-decor and stationery companies. Choose from storied names like Jonathan Adler, Designers Guild and Michael Aram, or sample newcomers like Aviva Stanoff and fatboy. If it has to do with luxury living, you’ll find it here.
Based in New York City, Areaware manufactures clever, affordable decorative goods designed by the leading American talents working today—as well as by the next generation of up-and-comers. Pick up Harry Allen’s beeswax candle set shaped like light bulbs; or perhaps Jonas Damon's eco-friendly Torch flashlight, which comes with a beechwood casing, is more your style. Also on offer are cube clocks, cheeky lamps, and pillow covers.
Quirky-cool picks for a downtown play date.
Areaware is a New York City based industrial design collective dedicated to promoting local designers who take a novel yet honest approach to their work. Renowned for cutting-edge products that emphasize forward-thinking technologies and original expression, each piece is decorative in nature and designed to deepen the relationship people have with the everyday objects in their lives. Oft highlighted in Architectural Digest, Vogue Living and Dwell and found at influential retailers including New York’s ABC and museum stores across the country, a curated collection of Areaware’s innovative items are now available at Gilt. <a href=" http://www.gilt.com/blog/2009/05/16/820-areaware-home-accents"> Read more about Areaware>></a>