Baby Steps & more

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About Baby Steps

Baby Steps’ line of clothing for babies and kids tips its 100% cotton cap to 1960s counterculture — think tie-dyed footies and peace-sign pajamas — while offering more contemporary designs such as stripes and delicate floral prints. Sisters Vivian Reisman and Rita Lerner founded Baby Steps not long after giving birth to their first children at around the same time; when the new moms discovered that most infant clothing was made from synthetic fabrics, they created an all-cotton collection that would be gentle and kind to newborns’ skin. From soft layette sets to long-sleeved onesies, Baby Steps basics are mix-and-matchable, comfortable, and oh-so-adorable.

New Sales Featuring Baby Steps & more

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Past Sales Featuring Baby Steps & more

Sale Ended September 14, 2015

Bringing Home Baby: The Layette List

Welcome your bundle with our most adorable onesies, hoodies, and more

Sale Ended August 06, 2015

Kids' Final Few: Up to 80% Off

Can’t-miss deals on a closet-full of clothes

Sale Ended May 14, 2015

Bedhead PJs for Baby & Kids

Send kids off to sleep in super cute matching sets

Sale Ended May 19, 2015

100 Top Spring Picks

A curated list of our must-haves for the season