Jennifer Fritz and Whitney O'Brien believe that “into every life, a little luxury must come.” To add “a little luxury” to the lives of our “little ones,” the two women created Bambeeno: a collection of 100% cashmere and cotton-blend sweaters, layettes, outerwear, and accessories for babies and kids up to age 12. Bambeeno uses only organic yarns and eco-friendly dyes to create its scallop-necked cardigans, striped crew-necks, zip-front hoodies, and other timeless separates. Many pieces feature hearts, ladybugs, dinosaurs, and other graphics that kids love. Since its founding in 2007, Bambeeno has become a favorite brand among fashion-forward moms and celebrity parents such as Katherine Heigl and Jessica Alba.