BCBG stands for “bon chic, bon genre” — French for "good style, good attitude” — and given its confident, youthful collections, the label BCBG definitely lives up to its name. Since launching BCBG in 1989, fashion designer Max Azria has created chic clothing that melds classic European design principles with an irreverent American spirit. BCBGMAXAZRIA is BCBG’s signature line of wardrobe essentials, including dresses and separates, watches and jewelry, shoes, sunglasses, and handbags. About those dresses: BCBGMAXAZRIA offers every style a woman could ever want, from strapless evening gowns and lace cocktail frocks to pleated dresses and tunics perfect for the office. For gals with a few extra dollars to spend, the BCBGMAXAZRIA Runway collection features couture looks that incorporate fur, leather, and other luxe materials. BCBGMAXAZRIA is just one part of BCBG’s expansive empire, which also includes BCBG, BCBGeneration and collections of men’s suits, cosmetics, and fragrances.
New BCBGMAXAZRIA Sales
Past Sales Featuring BCBGMAXAZRIA
Wear Now: Sporty ChicThis season, we’ve brought you the most cutting-edge trends, spotted everywhere from the catwalks to the city sidewalks. In case you missed them — or you just can’t get enough — we’ve curated a must-have mix of our hottest picks. Snap up athletic-inspired tank dresses and buckled sandals; fresh, pastel-hued skinny jeans and chain link jewelry; jersey tees, enamel bracelets, and ballet flats splashed with graphic stripes; and sleek, ladylike satchels and shoulder bags.
Spring Breeze: Lace Tops, Dresses & MoreFrom sunny days to breezy nights, spring weather calls for light and airy fabrics. Look to this delicate array for softly feminine silhouettes to pair with your favorite strappy sandals this season. You’ll find everything from beaded chiffon dresses and gauzy cotton tunics to pleated eyelet and tulle skirts and charming lace blouses.
Shoes for: Girls’ Night OutSo many spring activites, so little time to figure out the perfect ensemble for each. With this sale, we’ve got your footwear covered, broken down by a few of our favorite sunny-weather occasions — a whirlwind weekend getaway, a night out with the ladies, an al fresco brunch, and a see-and-be-seen music fest. Shop a well-tailored mix of sandals, wedges, loafers, pumps, and lace-up boots, perfect for whatever your social calendar has in store.
Spring Must-Have: Jersey DressesIf your wardrobe is still missing that perfectly versatile jersey dress, now's the time to stock up. And get this — buy one now, and you’ve got a flattering, go-to piece to wear absolutely everywhere once summer rolls in. We’ve rounded up some of our favorite riffs on the classic staple, from printed caftans and draped minis to racerback maxis and twisted-shoulder shifts.
More Styles by BCBGMAXAZRIA
- Women's ankle boots & booties
- Women's cardigan, crew neck, turtleneck & V-neck sweaters
- Women's casual & dress pants
- Women's clutches
- Women's cocktail & party dresses
- Women's crossbody bags
- Women's dress, winter, rain & casual boots
- Women's high heels & pumps
- Women's knits, camisoles & tanks
- Women's leggings
- Women's parkas, ski jackets & winter coats
- Women's sandals, wedges & summer shoes
- Women's satchel bags
- Women's sheath, A-line & other dresses
- Women's shift & day dresses
- Women's shoulder bags
- Women's skirts
- Women's sports shirts, tanks & tops