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About BHLDN

BHLDN’s collection of dresses and bridal accessories is overflowing with gorgeous, vintage-style gowns, veils and tiaras – not to mention bridesmaid dresses, and outfits for mothers and flower girls – basically, everything you need to get your wedding party decked out in lush, sparkly style. A sister-brand to Anthropologie and Urban Outfitters, BHLDN is inspired by the Dutch word for “to keep” – a sweetly appropriate term for a wedding event company dedicated to helping you to have and hold ’til death do you part – whether by giving you lifestyle and party inspo pre-Big Day, providing you with the perfect wedding lingerie, or somehow wrangling the perfect card and gift for your bridesmaid.

Past Sales Featuring BHLDN & more

Sale Ended December 09, 2013

Last Chance: Designer Dresses & More

If you’re on the hunt for a signature piece for the season, you’re in luck — major names like Giambattista Valli and Calvin Klein Collection deliver elegant silk dresses, vintage tweed jackets, cashmere pencil skirts, and more statement-worthy finds. But don’t hesitate, these in-demand looks are the last of their kind.

Sale Ended June 26, 2014

Early Access: Black-Tie Ready Feat. Badgley Mischka Collection

Wow-factor gowns and embellished cocktail sheaths worthy of a red-carpet moment.

Sale Ended August 02, 2013

Brilliant Hues: Designer Dresses & More

Persimmon, aqua, magenta, tangerine — bring the season's most eye-catching brights out to play with our curated mix of luxe designer names like Marni, Martin Grant, Rachel Roy, and Love Moschino. You’ll find stunning silk blouses, fluid asymmetrical skirts, skinny jeans, cropped cotton jackets, and a slew of attention-getting dresses.

Sale Ended April 04, 2013

Spring Trend Alert: Black & White

One of spring’s biggest trends is, well, as plain as black and white — literally. The classic color combo popped up all over the runways and is making its way to the red carpet, the streets, even the office. Try it out with bold pieces like chevron-striped dresses, graphic tops, and more. Intimidated by the fashion statement? Test the waters with accessories such as enamel bracelets, polka dot espadrilles, and more.