Sugar and spice and everything nice: that’s what Big Citizen baby clothing is made of. Founded by Nay Khoubnazar — the Iranian-born designer behind Baby Nay, Da Lil Guys, and Everyday Nay — Big Citizen fills a niche for activewear that's just as girly, frilly, and detailed as its dressier older siblings. Ribbons, ruffles, lace accents, and bows abound in this collection of dresses, tunics, and leggings for babies and little girls. The color palette explores shades of pink, from bubblegum to fuchsia to blush. Every piece is super soft, stretchy, and ready for the playground.