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About Billionaire Boys Club

Billionaire Boys Club designs high-end luxury sportswear for young-money millionaires to wear on their days off — i.e., after their albums go platinum. Cofounded in 2005 by ex-N.E.R.D. and hip-hop producer Pharrell Williams and Japanese fashion icon Nigo (A Bathing Ape), BBC and its sibling label Ice Cream combine bright colors and vintage influences to produce limited-quantity clothing with an edge. T-shirts, hoodies, hats, shoes, and accessories are often emblazoned with collegiate graphics or BBC’s logo and symbols, including the letter B and a buzzing bee. Removable suspenders tacked onto jersey sweatpants, bright blue soles on classic brogue boots, neon graphics, and other distinctive flourishes make Billionaire Boys Club perfect for the adventurous fashionisto who values comfort and style in equal measure.

New Sales Featuring Billionaire Boys Club & more

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Past Sales Featuring Billionaire Boys Club & more

Sale Ended December 30, 2013

Denim: Up to 80% Off

Every man needs a great pair of designer denim (or two, or three...). This selection is full of great options from top designer brands including Naked & Famous, Earnest Sewn, Levi's, and more.

Sale Ended January 14, 2014

Dark Denim

Whether you dress them up or down, dark jeans are a modern essential. But you didn’t need us to tell you that. So what can we tell you? How about this: This sale features not just any dark denim, but options from some of the biggest brands out there, including Nudie, Naked & Famous, Levi's, and more.

Sale Ended August 03, 2014

Tees & Tanks: Up to 70% Off

Keep it cool with warm-weather must-haves from BLK DNM, WeSC, Alternative, and more.

Sale Ended December 31, 2013

Sunday Night Steals

End the weekend on a high note with a great deal on some of menswear’s greatest hits. Here you’ll find everything from denim and sneakers, to bomber jackets and topcoats. It’s the kind of selection you’ll want to tell your friends about (but only after you’ve made your picks).

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