Billionaire Boys Club
In 2005, Pharrell Williams, former N.E.R.D. and one of hip-hop's greatest producers, partnered with Japanese fashion icon Nigo (of A Bathing Ape fame) to launch Billionaire Boys Club and Ice Cream, two high-end luxury sportswear lines featuring unique graphics, vibrant colors, and a blend of classic design and vintage style. This is the gear young-money millionaires wear on their days off. You know…after their albums go platinum.