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About Bonnie Baby

Known for its innovative color combinations and luxurious fabrics, Bonnie Baby has become a favorite among moms, babies, and celebs alike. Founded in 2005 by fashion designer and mom Tracey Samuel, this high-end kids’ clothing label started out as a cashmere- and knitwear-only brand — eventually adding cottons and silks in a plethora of playful designs for infants and children up to age five. Sparkly special-occasion dresses, Fair Isle stripe onesies, and cashmere playsuits accented with animal motifs are just some of the many distinctive gems you’ll find in Bonnie Baby’s collection, which also includes super-soft baby blankets and huggable stuffed animals. With so many innocent, adorable designs to choose from, it’s no wonder that Bonnie Baby has become a hit among Hollywood A-listers such as Gwyneth Paltrow, Sarah Jessica Parker, and Isla Fisher.

New Sales Featuring Bonnie Baby

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Past Sales Featuring Bonnie Baby

Sale Ended May 19, 2014

Baby Dresses

Perfect dresses for every occasion, from birthday parties to playtime.

Sale Ended October 28, 2014

100 Top Fall Looks

Our absolute favorite pieces for the cool-weather season.

Sale Ended May 03, 2014

Essentials: Tops & Tees

Stock up on classic denim, printed tees, and more can't-miss staples.

Sale Ended May 26, 2014

Early Access: Kids' Further Reduced Up to 90% Off

Fill their closets with these stylish summer pieces.

More Styles by Bonnie Baby