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About Bulova

Joseph Bulova emigrated from Bohemia (now known as the Czech Republic) in 1870 and opened his first jewelry store five years later on Manhattan's Maiden Lane. Early on, Bulova established a name for himself in the watchmaking business. Not only did he debut luxe, now-classic designs, but he also used cutting-edge manufacturing techniques and creative advertising campaigns. The company went on to create the world's first electric clocks, broadcast the world's first-ever TV commercial (aired July 1, 1941), and collaborate with NASA. Today, Bulova's watches stay true to the original design aesthetic: Elegant and refined timepieces meticulously crafted with top-quality materials. Men's and women's watches come in all different styles, from dressy to sporty.

Past Sales Featuring Bulova & more

Sale Ended April 20, 2015

Early Access: Day-Glam Watches Feat. Versace

Chic, modern and luxurious timepieces by the iconic Italian house

Sale Ended May 03, 2014

Steal His Look: Boyfriend Watches

Oversized bracelets and sporty chronographs, borrowed from him.

Sale Ended September 05, 2013

Dress Like a Fashion Editor

Thanks to the surge of street style buzz at Fashion Week, a new set of muses have emerged. Editors from the world’s glossiest magazines and sites are setting the tone (and the trends) for your wardrobe this fall. Get inspired and hit the scene in classic pieces — silk jumpsuits and blouses, colorful coats, and the perfect black pant — punched up with wow-factor accessories: Think daring statement necklaces, vibrant exotic-skin totes, and bold, menswear-inspired watches.

Sale Ended March 09, 2014

Rose Gold Jewelry & Watches

The elegant metal goes decidedly cool in layering pendants, studded bracelets, and more.

More Styles by Bulova