Nicknamed “the guru of color” by the media, By Terry founder Terry de Gunzburg began her career in cosmetics after leaving medical school in search of a more creative pursuit. Makeup artistry became de Gunzburg’s calling — leading her to work with such fashion industry heavyweights as Guy Bourdin, Helmut Newton, and David Bailey, and also spent 15 years as a YSL beauty exec. In 2000, de Gunzburg left YSL to launch By Terry — a luxury makeup line that makes heavy use of nourishing active ingredients, anti-free radical agents, and protective UV filters. By Terry’s best-selling foundation, Touche Veloutee concealer and Baume de Rose SPF 15 lip balm rejuvenate the skin, while its mascara and eye shadows will give you the long-lasting evening looks you’ve always wanted. By Terry eschews animal testing, making these cosmetics cruelty-free as well as couture-quality.