Edwin Jeans

Edwin Jeans

Like many great things, Edwin Jeans was born out of necessity. In 1947, Japan didn’t produce denim jeans locally, so entrepreneur K.K. Tsunemi launched an import business that sold U.S.-made jeans to the Japanese market. In 1961, he officially created Edwin Jeans — a play on the word "denim," with the "M" inverted to become a "W." The brand instantly became a hit thanks to its now-famous, 16 oz. rainbow selvage denim, and in the 1970s revolutionized the clothing industry by selling pre-washed jeans (up till then, raw denim had been the norm). Edwin continued to innovate through the 1980s and 1990s by introducing stone-washing. Now under the direction of K.K. Tsunemi’s son, Edwin continues to craft some of the sturdiest, best-looking men’s and women’s slim and relaxed-fit jeans on the market.

Past Sales Featuring Edwin Jeans

Edwin Jeans Gifts for the Casual Dad
SALE ENDED ON: June 1, 2012

Gifts for the Casual Dad

Fatherhood can be a rigorous endeavor. So if you've got a chance to take it easy — even if it's with your wardrobe instead of your daily routine — it's best to take advantage. And it's even better if you do it as stylishly as possible. To wit: this smart-but-casual collection of jeans, shirts, shoes, and more.
Edwin Jeans Denim & Dress Shoes
SALE ENDED ON: May 10, 2012

Denim & Dress Shoes

If you haven’t tried this combination before, you should. Nothing sets off great jeans like a smart pair of brogues, cap toes, or oxfords — and vice versa. Plus, it’s the perfect way to toe the line between casual and dressed up. And if you have tried it before? Well, we know you need no convincing. Just get ready to stock up.
Edwin Jeans Sunday Night Steals
SALE ENDED ON: May 8, 2012

Sunday Night Steals

It’s Sunday night. The weekend is nearly over. But don’t despair — we’ve got a selection of top-notch gear to bring a little bit of extra joy to your evening. Scoop up a steal now and start your week off right.
Edwin Jeans Denim Shop
SALE ENDED ON: May 3, 2012

Denim Shop

Denim is an indispensable part of any guy’s wardrobe. It’s a simple truth, and it’s not changing anytime soon. Find the perfect-fitting jacket or pair of jeans here — in styles ranging from dark and slim to washed out and relaxed — and wear 'em for years to come. Can't choose just one? We don't blame you.
Edwin Jeans Denim Shop
SALE ENDED ON: April 18, 2012

Denim Shop

Denim is an indispensable part of any guy’s wardrobe. It’s a simple truth, and it’s not changing anytime soon. Find the perfect-fitting jacket or pair of jeans here — in styles ranging from dark and slim to washed out and relaxed — and wear 'em for years to come. Can't choose just one? We don't blame you.
Edwin Jeans Classic Cool: Leather Jackets, Jeans & More
SALE ENDED ON: April 14, 2012

Classic Cool: Leather Jackets, Jeans & More

The perfect leather jacket, slim jeans — these have been part of the cool guy uniform for more than half a century, and they look as good today as they ever did. Find your own take on the style here, and get ready for legions of fawning fans (or at least a few nods of appreciation next time you head downtown).
Edwin Jeans Trend Report: Slim & Straight-Leg Denim
SALE ENDED ON: April 14, 2012

Trend Report: Slim & Straight-Leg Denim

When it comes to jeans, fit is everything. And for Spring 2012, slim and straight-leg denim is the way to go. Find your new favorite pair in this comprehensive sale, and rest assured that whatever option you choose, it’ll be just as flattering — and even more comfortable — a few years down the line.

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