Emilio Pucci, the man behind the iconic Pucci print, got his start in fashion rather humbly: by making clothes for the ski team at Reed College in Oregon. In 1949 a <i>Harper’s Bazaar</i> photographer took note of Pucci's designs on the slopes, and the rest is history. The Pucci name is synonymous with wild, kaleidoscopic prints, bold color combinations, and flowing, beautifully cut fabrics. The power of Pucci’s trademark sensual, madly pulsating designs is harnessed by simple shapes and perfectly placed seams. Celebrities and jet-setters adore Pucci’s dresses, scarves, sunglasses, and shoes: Sophia Loren, Kylie Minogue and Madonna are loyal brand ambassadors, Jackie Kennedy was a fan, and Marilyn Monroe was buried in a favorite pale-green Pucci dress. Today the Pucci empire includes swimwear, home décor, perfume and men's accessories, providing a plethora of options for tastemakers with an eye for audacious design.
From retro to oversized, stay shaded in the season's most glamorous picks.
The season's freshest blooms in rich, romantic hues.
Striped scarves, sun hats, and retro shades by Stella T. and more
Pucci's bold colors and brazen prints have made the brand a household name, and the offerings in our summer selection live up to the label's reputation with aplomb. You'll find of-the-moment tunics, scarves, tops, maxis, and wrap dresses in iconic kaleidoscope patterns—all lovely choices to pair with the sale's array of more subtle pieces, like trousers, shorts, and lightweight coats in versatile neutrals.