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About Eton

Eton was founded in 1928, after the recession in Sweden forced Annie and David Pettersson to close their saw mill and open up a new business making shirts in the tiny town of Gånghester. Originally functioning under a Swedish name, they changed the label’s moniker to Eton — after the famous, exclusive college — when they brought the collection to the U.K. in the '50s. And though the name changed, the quality that defined the collection, from high-end fabrics to exceptional finishing and classic styling, remained. And they remain to this day, when Eton, still a family business in the hands of the Petterssons can be found internationally in some of the best stores in the world.

Past Sales Featuring Eton

Sale Ended September 02, 2012

Well Suited

They say the clothes make the man. And when it comes to a great tailored look, well, we’re hard-pressed to disagree with them. Make sure your professional wardrobe passes muster with this collection of smart suiting, essential accessories, dress shoes, and more.

Sale Ended August 08, 2012

Eton & Peter Millar

Hailing from Sweden and America respectively, Eton and Peter Millar both craft timeless, stylish clothing with just a touch of irreverence thrown in the mix. Which is exactly why we put them together in this sale. Call it the one-stop shop for your trans-Atlantic style fix.

Sale Ended August 30, 2012

Final Few: Up to 90% Off

Once in a while, we wind up with some items that haven't found their way to a good home. It’s tragic, we know. But don't worry, there’s a silver lining. We’re offering them to you — at steeper-than-ever discounts — so we can make way for new gear. We’ve only got a few of each item in stock, so move fast.

Sale Ended June 04, 2012

Dress to Impress

The key to standing out at the office? Injecting a little personality into your businesswear. (Well, that and working hard.) And while we can’t deliver that big presentation on your behalf, we can — with this collection of smart workday essentials — make sure you look your best while you're giving it. Stock up here, and get ready for the inevitable deluge of compliments from your coworkers.