Felix Rey founders Lily Rafii and Sulaika Zarrouk named their accessories brand after the doctor who stitched up the remainder of Vincent Van Gogh's left ear. But rest assured: There's nothing macabre about the pair's playful bag, umbrella, and hat collection. Woven straw clutch purses, jungle-print minaudières, printed silk scarves, and roomy basket totes get dressed up with shiny fruit appliqués, brass mesh, graphic hearts and nylon ruffles. As of now, earlobe charms are not available, but a smattering of gold sequins proves just as alluring.
Friends Lily Rafii and Sulaika Zarrouk created their line, Felix Rey, in March 2001. Rafii brings a background in finance and Zarrouk, a degree from FIT and tenure at Donna Karen. They joined forces with the desire to fill the niche for stylish, statement-making handbags that don’t cost a fortune in the New York City market. Their designs quickly made waves nationwide. Named after the doctor who treated Van Gough after he cut off his ear, Felix Rey clutches, totes and day bags have been featured everywhere from feature films "Shall We Dance" and "Monster in Law" to MTV’s "The Hills." All pieces exhibit a fresh and feminine approach to vintage inspiration, and incorporate accents like bows, ruffles and hearts to create the collection’s "Sex and the City" meets "Breakfast at Tiffany’s" essence. Photographed on stars ranging from Lindsay Lohan to Sarah Jessica Parker and Jennifer Lopez, the line sells out everywhere from Bergdorf Goodman and Harvey Nichols to Bloomingdales and Kitson. With a signature style that has a something for everyone appeal, Felix Rey bags were an obvious feature for Gilt Groupe.