The unofficial birth year of Fjällräven is 1950. That’s when 14-year-old Åke Nordin, in preparing for a trek across the mountains of northern Sweden, realized that all the backpacks then available on the market had a nasty tendency of bunching up and riding too low. Nordin’s solution: construct a wooden frame that more evenly distributed weight and improved comfort. Ten years later, the ingenuity that lead Nordin to design his first frame — a modified version of which is now standard throughout the industry — lead him to officially found Fjällräven. Named after the Arctic fox, Fjällräven designs weatherproof jackets and performance trousers for outdoor adventures as well as shirts, sweaters, women’s shorts, and other clothes for days in the city. Every item reflects the company’s commitment to innovative design, smart functionality, and durable materials, and is as stylish as it is useful.
Once in a great while, we wind up with some items that haven't found their way to a good home. It’s tragic, we know. But don't worry, there’s a silver lining. We’re offering them to you — at steeper-than-ever discounts — so we can make way for new gear. We’ve only got a few of each item in stock, so move fast.
A sharp shirt is a truly indispensable wardrobe item. But there isn't just one type of sharp shirt. You need something for the office, of course. But you also need a solid selection of off-the-clock options. In this massive sale, we’ve got you covered on all fronts.
It's nice to give and nicer when you've got the goods to give. We've trawled our men's site for the menswear and accessories your S.O. will love, and love you for getting him. Gift wrap it or slip it surreptitiously into his closet, either way, he'll be thankful and look better thanking you.
It’s Sunday night. The weekend is nearly over. But don’t despair — we’ve got a selection of top-notch gear to bring a little bit of extra joy to your evening. Scoop up a steal now and start your week off right.