SALE ENDED ON: March 16, 2014
The unofficial birth year of Fjällräven is 1950. That’s when 14-year-old Åke Nordin, in preparing for a trek across the mountains of northern Sweden, realized that all the backpacks then available on the market had a nasty tendency of bunching up and riding too low. Nordin’s solution: construct a wooden frame that more evenly distributed weight and improved comfort. Ten years later, the ingenuity that lead Nordin to design his first frame — a modified version of which is now standard throughout the industry — lead him to officially found Fjällräven. Named after the Arctic fox, Fjällräven designs weatherproof jackets and performance trousers for outdoor adventures as well as shirts, sweaters, women’s shorts, and other clothes for days in the city. Every item reflects the company’s commitment to innovative design, smart functionality, and durable materials, and is as stylish as it is useful.
Past Sales Featuring Fjallraven
SALE ENDED ON: February 7, 2014
Day With Dad: Baby Gear & AccessoriesThis sale has you covered for dad's day out with the kids. From strollers to backpacks to sports-themed Moby Wraps, we've got the gear you need to get out of the house.
SALE ENDED ON: January 27, 2014
Fjällräven BackpacksIf you know a little one who needs a new backpack, this sale is where you want to be. These durable book bags from Fjällräven can stand up to any amount of homework. Choose a color that suits your tot's personality, and send him or her to school in style.
SALE ENDED ON: January 22, 2014
Valentine's Day ShopValentine's Day is just one more reason to dress up your child in an adorable outfit. So choose from this sweet selection, which includes an array of clothes and accessories your little love will L-O-V-E.
SALE ENDED ON: January 17, 2014
Dress Up Your Little ValentineGet ready to fall head over heels for these precious finds. From brightly colored parkas to sequined hats to cashmere pants to lace party dresses, we have tons of styles to please your little love.
SALE ENDED ON: January 1, 2014
One of a Kind: Up to 80% OffSpot a piece with your little one's name on it? Snag it before it's too late — each item in this huge assortment is the only one of its kind left in stock. Find some of our favorite items for kids, including casual and dress-up clothes, charming shoes, swimwear, and more.
SALE ENDED ON: December 13, 2013