Fred Perry’s iconic polo shirts set off the sportswear-to-streetwear phenomenon: the brand, which also offers a wide range of clothing, shoes and accessories for men, women, and kids — from sweaters to sneakers to woven shirts to plaid wool dresses -- has long been an integral part of the British underground scene. The polo, with its iconic laurel logo, was launched at Wimbledon in 1952 by tennis star and proto preppy punk Fred Perry (who, incidentally, can also be credited with inventing the sweatband); the polo shirt quickly spread to other parts of youth subculture, beginning with its adoption by Mods in 1959 because they could wear it all night and still look good in the morning. More recently, the Fred Perry Subculture label has kept the musical connection alive, while a collaboration with the late, great Amy Winehouse produced several sought-after collections that also maintain the fashion-music lifeline: the Amy Winehouse trench coats, bowling shirts, polos and leopard print shirt dresses have become as iconic as the brand itself. Other star collaborators, from rock band No Doubt to tennis player Andy Murray, have also left their mark on the British brand, while Belgian design maverick Raf Simons has most recently put out a sharp, mod-inflected collaboration -- think varsity jackets to complement polo shirts and chinos.
New Fred Perry Sales
Past Sales Featuring Fred Perry
Spring-Ready Tees & PolosSeasonal staples from Original Penguin, Paul Smith, Orlebar Brown, and more.
March Steals Under $30Amazing deals on spring-ready casual essentials from Original Penguin, WeSC, and more.
Colored Chinos & LoafersIn the latest of our series spotlighting key style combinations, we've selected an assortment of slim chinos and complementary loafers. Featuring some of your favorite men's brands like Dockers, Gant Rugger, Eastland, J. Lindeberg, and more, this sale has everything you need to add a touch of classic preppy style to your spring wardrobe.
Spring UpgradeDon't let the spring transition catch you unprepared. Instead, let us help you update your looks with our already-sorted slew of stylish looks for just about any casual occasion, including button-ups, chinos, and more off-duty essentials in the perfect hues and patterns for the season.
Sunday Night StealsEnd the weekend on a high note with a great deal on pieces from some of your favorite designers, including 7 for All Mankind, John Varvatos, and Gant, among others. You’ll find everything here from watches and shades to sportcoats and cufflinks. It’s the kind of selection you’ll want to tell your friends about — but only after you’ve made your picks.
More Styles by Fred Perry
- Baby & kids' shirts & sweaters
- Men's T-shirts & crew neck shirts
- Men's V-neck sweaters
- Men's cardigan sweaters
- Men's casual shorts
- Men's crew neck sweaters
- Men's dress pants
- Men's dress, casual & print socks
- Men's hats, caps & beanies
- Men's jackets, coats & parkas
- Men's leather, suede & canvas belts
- Men's long sleeve casual shirts
- Men's luggage tags, duffle bags, eye masks & more
- Men's parkas & winter coats
- Men's polo shirts
- Men's pouches, travel kits, toiletry bags & shaving kits
- Men's short sleeve casual shirts
- Men's silk, cotton & twill ties
- Men's sneakers & running shoes
- Men's sports tops & T-shirts
- Men's sweatshirts & other sweaters
- Men's totes, messenger bags & flight bags
- Men's wallets