Spirited young women adore Free People’s chic, bohemian clothing, shoes, and accessories. How boho does Free People go? Think patchwork sweatshirts, brocade high-tops and handbags, daisy-waist woven lace dresses, and versatile t-shirts perfect for layering over flowing hippie skirts. Founded by entrepreneur Dick Hayne, Free People launched its first store in the 1970s before morphing into Urban Outfitters; in 2002, the Urban Outfitters parent company reconnected with its roots by resurrecting Free People as a secondary brand. Since its rebirth, Free People has expanded its offerings to include lingerie and underwear (Free People Intimates) and Vintage Loves: a nostalgia-infused line of jewelry and bags that emphasizes classic materials such as brass, old coins, turquoise, and velvet.
All the of-the-moment must-haves from our industry insiders.
Flattering, feminine picks for work, weekend, and everything in between
Decidedly coquettish finds, from breezy printed dresses to flirty peplum blouses.
Bona fide bohemian classics.