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About Generic Man

Since its 2006 debut, the men's footwear brand Generic Man has garnered praise for its innovative mash-ups of modern, minimalist design and old-fashioned craftsmanship. Company founders Kevin Carney and Brandon Day spent six months touring shoe factories in Italy before settling on a facility in Porto, Portugal — home to cork, port, and several generations of master cobblers — to produce its wares. The result? Chic “Wingman” brogue shoes, chukka boots, and suede saddle shoes, with nary a logo to be found. The older sibling of Generic Surplus, Day and Carney's clothing label, Generic Man offers the same understated style and unmatched versatility as its younger brother, but with a more sophisticated vibe. Generic Surplus has collaborated with the French couture label Comme des Garçons on Shirt (a line of slip-ons and lace-up sneakers in bright primary colors and neutral hues) and with Obey, the fashion label started by Shepard Fairey (the artist behind President Obama's “HOPE” campaign poster).

New Sales Featuring Generic Man

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Past Sales Featuring Generic Man

Sale Ended April 30, 2014

Stylish Lace-Ups

Monk straps, loafers, driving shoes, Chelsea boots — there’s no shortage of options out there if you're looking to eschew the shoelace. Despite all that, it’s hard to argue with the classic looks of the good old-fashioned lace-up. But then, why would you want to? Instead, pick up a pair here from Grenson, Loake, Del Toro, and more, and wear them in good health.

Sale Ended November 11, 2013

Winter Boots

The rugged footwear you need to fend off the winter chill in style.

Sale Ended June 09, 2014

Shoes: Size 12-13

We've separated a slew of stylish kicks into various sizes for your shopping ease. From sneakers to boots to lace-ups and more, there's a bevy of shoes from all your favorite brands.

Sale Ended May 13, 2014

Downtown Sneakers

Whether you're keeping it casual or need a comfortable pair of kicks to wear with a suit, you’ll find all the sneakers you need here. Featuring brands like Bally, Del Toro, and more, this sale has plenty of ways to enhance your look from the ground up.

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