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About Generic Man

Since its 2006 debut, the men's footwear brand Generic Man has garnered praise for its innovative mash-ups of modern, minimalist design and old-fashioned craftsmanship. Company founders Kevin Carney and Brandon Day spent six months touring shoe factories in Italy before settling on a facility in Porto, Portugal — home to cork, port, and several generations of master cobblers — to produce its wares. The result? Chic “Wingman” brogue shoes, chukka boots, and suede saddle shoes, with nary a logo to be found. The older sibling of Generic Surplus, Day and Carney's clothing label, Generic Man offers the same understated style and unmatched versatility as its younger brother, but with a more sophisticated vibe. Generic Surplus has collaborated with the French couture label Comme des Garçons on Shirt (a line of slip-ons and lace-up sneakers in bright primary colors and neutral hues) and with Obey, the fashion label started by Shepard Fairey (the artist behind President Obama's “HOPE” campaign poster).

New Sales Featuring Generic Man & more

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Past Sales Featuring Generic Man & more

Sale Ended November 24, 2014

Grenson

Classically-crafted loafers, brogues, and more from the U.K. brand.

Sale Ended July 21, 2014

High-Top Sneakers

We all know that a guy’s shoes say a lot about his style. This selection of high top kicks from brands like G-Star, Converse, and Alejandro Ingelmo announce that you’ve got style to spare.

Sale Ended August 26, 2014

Lace-Ups

An indispensable array of shoes that go anywhere.

Sale Ended October 17, 2014

Fall Staple: The Suede Shoe

Wingtips, loafers, and more in the must-have material of the season.

More Styles by Generic Man