Generra

Generra

It's hard to believe that Generra is the same clothing line that produced the temperature-sensitive, color-changing Hypercolor T-shirts of the late '80s. Since its 2004 relaunch, Generra’s series of effortless staples have evolved to boast a high-fashion edge. In addition to its second-skin cotton separates, the Seattle-born brand designs men’s and women’s casual jackets, designer jeans, comfy sweaters and crisp button-down shirts that fit perfectly with a mix-and-match, high-brow/low-brow style. Now a property of NYC’s Public Clothing Company, Generra has earned many celebrity followers and has been featured in InStyle and Men's Health.

Past Sales Featuring Generra

Generra Sunday Night Steals: Apparel & Accessories
SALE ENDED ON: January 17, 2012

Sunday Night Steals: Apparel & Accessories

Want to score of-the-moment wintertime styles by some of your favorite designer names for less? This mix of essential separates, dresses, and accessories — by DKNY, Juicy Couture, Just Cavalli, and more — makes dressing for the cold weather simple.
Generra Sunday Night Steals: Apparel & Accessories
SALE ENDED ON: January 3, 2012

Sunday Night Steals: Apparel & Accessories

Want to score of-the-moment wintertime styles by some of your favorite designer names for less? This mix of essentials makes dressing for the cold weather simple. Keep your eye out for cashmere sweaters, sleek denim, flirty frocks, chic handbags, footwear and more — all handpicked with the holiday season in mind.
Generra Sunday Night Steals: Apparel & Accessories
SALE ENDED ON: November 15, 2011

Sunday Night Steals: Apparel & Accessories

We’ve got just the thing for your Sunday night blues: A selection of top-notch shoes, handbags, sunglasses, and other must-have accessories from Marc Jacobs, Mark + James, Surface to Air, and more. Scoop up a steal to help you finish your weekend in style!
Generra Women's Final Sale, Part 1: Up to 90% Off
SALE ENDED ON: August 8, 2011

Women's Final Sale, Part 1: Up to 90% Off

It's that time again! Our most eagerly anticipated sale of the season kicks off today with an array of great summer must-haves from some of our favorite brands. Think drape-y silk tops, wear-everywhere LBDs, skinny jeans, cocktail dresses, and more—all by brands we love, like Vena Cava, Cynthia Rowley and Earnest Sewn. Happy shopping.
Generra Almost Gone: One-of-a-Kind Women's Picks
SALE ENDED ON: July 19, 2011

Almost Gone: One-of-a-Kind Women's Picks

Spot a piece that has your name on it? Snag it before it's too late—each item in this assortment is the only one of its kind left. Find some of our favorite picks, from versatile accessories perfect for the workday to dresses and layer-friendly separates you'll live in all season long.
Generra Sunday Night Steals
SALE ENDED ON: June 28, 2011

Sunday Night Steals

Finish your week in style: This accessories sale is a grab bag of amazing essential pieces, from carry-all totes and lightweight scarves to leg-enhancing heels and classic ballerina flats.
Generra Almost Gone: One-of-a-Kind Women's Picks
SALE ENDED ON: June 7, 2011

Almost Gone: One-of-a-Kind Women's Picks

Spot a piece that has your name on it? Snag it before it's too late—each item in this assortment is the only one left of its kind. Check back throughout the day for new styles, from versatile accessories perfect for the workday to dresses and layer-friendly separates you'll live in all season long.

More Styles by Generra

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