GLOSS Moderne’s luxurious hair care products make hair so shiny and smooth, that people call it “lip gloss for your hair.” Formerly known as Brazilian Gloss, GLOSS Moderne offers professional-grade keratin treatments that you can conveniently apply in the comfort of your own home to instantly achieve a salon-quality look that lasts for weeks. GLOSS’s signature Coco de Soleil scent — a blend of coconut, rum, and almond — leaves your hair smelling delicious and smooth; for extra-tough cases, the brand's Extreme series contains a special ingredient to fight the frizz for up to three months. Even better: GLOSS Moderne’s anti-frizz, high-gloss masque, serum, and shampoo and conditioner are sulfate-, formaldehyde-, and paraben-free, and made in the U.S. Founded by California entrepreneur Kuen Rameson, GLOSS Moderne has become a hit among publications such as Rachel Zoe’s The Zoe Report and Lucky magazine.