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About Go Gently Baby

Go Gently Baby aspires to help you teach your children "to love others, be kind to the Earth, and to Go Gently on their journey through life.” Based in southern California, this eco-friendly kids' clothing brand uses lots of natural dyes, water-based inks, and other sustainable materials, and locally produces its wares. Sweet, simple, and slightly edgy, Go Gently Baby's comfy knit collection includes super-soft cotton tees and 1960s-inspired “peace pants” (pants adorned with stitched peace signs) for boys, ruffled cardigans and nature-inspired print dresses for girls, and unisex jersey rompers and jumpsuits for babies and toddlers. Founded by designer Kristin Coia in 2007, Go Gently Baby won Natural Child World's 2012 "best fashion for baby" award. Go, baby, go!

New Sales Featuring Go Gently Baby

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Past Sales Featuring Go Gently Baby

Sale Ended April 10, 2014

Essentials: Tops & Tees

Stock up on graphic tees, pajama sets, and more can’t-miss staples.

Sale Ended April 07, 2014

Spring Shop: Shorts & Tees

Scoop up the season’s essentials, from mix-and-match play clothes to outdoor toys.

Sale Ended July 05, 2014

Early Access: Kids' Summer Clothes Under $25

Scoop up easy wardrobe basics they'll live in this season.

Sale Ended July 07, 2014

Kids' Final Few: Up to 80% Off

Don't miss out on our cutest play clothes, party dresses, and outfit-making accessories.

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