Gro Company founders Rob and Ouvrielle Holmes invented the Grobag baby sleeping bag, Gro’s signature invention, after trying to get their newborn son Sam to sleep. Around the time their second child was born, the UK-based couple decided to produce Grobags for other new parents who might be searching for an alternative to fussy baby blankets and sheets. Launched in September 2000, Gro instantly made an impact: today, more than 95 percent of British parents use baby sleeping bags. With a line of products that includes newborn swaddles, color-changing Gro-egg thermometers, clocks, and nightlights in addition to its signature sleep sacks (available in sizes 0-6 months, 6-18 months and 18-36 months), Gro has demonstrated an unflagging commitment to making sure that little ones everywhere sleep soundly and safely.
Say goodbye to bunched-up blankets and kicked-off covers! Grobag wearable blankets keep tiny dreamers cozy, and are safer than traditional bedding (unlike regular blankets, these sleep bags stay put). Grobags come in cheery colors and soft fabrics, and ensure that babies are well on their way to becoming champion sleepers.
British parents swear by Grobags as an alternative to fussing with blankets and sheets, and their sound-asleep babies agree. Keep your little one cozy and snoozing safely with our selection of whimsically printed sleeping bags, along with other naptime essentials.
Forget bunched-up blankets. Halo's signature SleepSack wearable blankets (recommended by the American Academy of Pediatrics to reduce the risk of Sudden Infant Death Syndrome) are engineered to stay put. Learn how they will help your baby sleep better on our Gilt Little Inspirations Blog.