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About Grobag

Gro Company founders Rob and Ouvrielle Holmes invented the Grobag baby sleeping bag after trying to get their newborn son Sam to sleep. Around the time their second child was born, the UK-based couple decided to produce Grobags for other new parents who might be searching for an alternative to fussy baby blankets and sheets. Launched in September 2000, Gro instantly made an impact: today, more than 95 percent of British parents use baby sleeping bags. With a line of products that includes newborn swaddles, color-changing Gro-egg thermometers, clocks, and nightlights in addition to its signature sleep sacks (available in sizes 0-6 months, 6-18 months and 18-36 months), the Gro Company has demonstrated an unflagging commitment to making sure that little ones everywhere sleep soundly and safely.

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Past Sales Featuring Grobag

Sale Ended May 23, 2013

Baby Shower Favors: Kate Aspen & More

Sale Ended April 04, 2014

Baby Boutique: Cozy Sleepsacks & PJs

Say hello to the season with charming new clothes, on-the-go gear, and must-have gifts.

Sale Ended December 30, 2013

Top Baby Gear: Up to 70% Off

It's not always easy to leave the house with a little one in tow, but this sale has you covered once you get out the door. From diaper bags in a variety of styles, to comfy baby carriers, to easy-steer strollers, this collection is perfect for taking all over town.

Sale Ended May 03, 2013

The Best Baby Gear

Attention new parents: this one-stop shop has great deals on all baby necessities. Cool car seat covers, baby gates, foam floor mats, and more help you adapt to all your baby's needs.