IT Denim

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About IT Denim

Founded in 2003, !iT denim quickly made a name for itself as a leader in women's denim thanks to its curvy fits and of-the-moment silhouettes. It wasn't long before blues-lovers flocked to the brand (it even garnered Oprah's endorsement). !iT has since expanded to create kids' jeans too, marked by the unique washes that make this denim brand unique.

Past Sales Featuring IT Denim

Sale Ended October 19, 2011

The Girls' Shop

Cooler days mean bundling up, and everyone knows that only makes things cuter when it comes to your kids. Layer-friendly dresses, warm sweaters, fuzzy boots, knit hats, and other fun accessories—this sale is packed with some of our favorite looks for girls. And since this bunch includes both versatile neutrals and playful brights, she'll have plenty to choose from no matter her style.

Sale Ended November 08, 2011

55% off Our Top Girls' Styles - 11/5/2011

Is your daughter a budding fashionista? These adorable clothes were handpicked by our buyers, and are some of the cutest on the market. From tutu dresses that'll make her twirl to cashmere hat and scarf sets, these items will put a smile on her face (and yours!).

Sale Ended January 25, 2012

The Bootcut

Sale Ended April 11, 2012

Short & Sweet: Our Favorite Shorts