“Easy for parents, comfy on kids,” is the slogan of Joah Love. Based in Los Angeles, Joah Love dresses kids ages six months to 14 years - up to 70% off. For your littlest ones, Joah Love Baby includes ruffled bloomer-and-dress sets for girls and preppy pants combos for boys; older kids can choose their looks from a wide assortment of shirts, hoodies, and other wardrobe staples. Available in stores from Palm Springs to Japan, this label has proven to be a hit among celebrity babies: Violet Affleck and Mason Disick (the son of Kourtney Kardashian) have both been photographed wearing their fave Joah Love fashions.
Be ready for the shifting seasons with easy pieces they’ll layer up or sport solo
Inspired scores, from tropical swim trunks to sporty sneakers and tees
A curated list of our must-haves for the season
Get the downtown look with this statement-making mix of funky basics.