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Joe-Ella

Joe-Ella

Joe-Ella designs dresses to make all of your little girl’s princess dreams come true. Based in Toronto, this esteemed children’s clothing brand uses flower appliqués, satiny sashes, ruffled hemlines, gathered bodices and bows to create super-sweet frocks for baby fashionistas and girls up to size 16. From purple cotton dresses printed with white butterflies to glittery sequined numbers in summery fuchsia, Joe-Ella’s stunning dress collection offers the perfect outfit for her next holiday party or special occasion.

Featured Products

Past Sales Featuring Joe-Ella

Joe-Ella Joe-Ella Spring Party Dresses
SALE ENDED ON: May 11, 2013

Joe-Ella Spring Party Dresses

Get your little girl ready for spring and summer celebrations with colorful party dresses. Talk about things that make you go "awww" — bow details, flower appliques, and a little bit of poof make these patterned dresses a hit with tiny trendsetters. Accessorize with matching jewelry for some extra bling.
Joe-Ella One-of-a-Kind Picks
SALE ENDED ON: April 30, 2013

One-of-a-Kind Picks

Welcome to our pop-up boutique! You can buy our favorite products at this one-stop shop, all from the best brands for babies and kids (think Andy & Evan, Pediped, Rugged Bear, and more). The shop is filled with clothes, toys, strollers, bedding, and many other must-haves (at amazing prices, of course!), so fill up your cart. We have chic looks for moms-to-be, too!
Joe-Ella Dreamy Dresses
SALE ENDED ON: March 22, 2013

Dreamy Dresses

Hello, spring! Soon kids can play outdoors (every day!), so we created a sale filled with our favorite must-haves for boys and girls. Colorful tees and tanks will keep them looking (and feeling) cool during playtime, fluttery dresses will dazzle at birthday parties, and we have jewelry and shoes to match all the outfits you pick out.
Joe-Ella Girls' Dresses Under $20
SALE ENDED ON: March 20, 2013

Girls' Dresses Under $20

Your favorite gal's wardrobe won't be complete without these twirl-worthy frocks. Have a birthday celebration to attend? We have darling party-perfect outfits. Need adorable dresses for school? We have those too! At these prices, they're gonna go fast, so hurry!
Joe-Ella Almost Gone: One-of-a-Kind Kids' Picks
SALE ENDED ON: March 12, 2013

Almost Gone: One-of-a-Kind Kids' Picks

Spot a piece with your little one's name on it? Snag it before it's too late — each item in this 400+ assortment is the only one of its kind left in stock. Find some of our favorite items for kids, including casual and dress-up clothes, charming shoes, and more.
Joe-Ella Almost Gone: One-of-a-Kind Kids' Picks
SALE ENDED ON: February 13, 2013

Almost Gone: One-of-a-Kind Kids' Picks

Spot a piece with your little one's name on it? Snag it before it's too late — each item in this assortment is the only one of its kind left in stock. Find some of our favorite items for kids, including casual clothes, cozy coats, charming shoes, and more.
Joe-Ella Dress Up Your Little Valentine
SALE ENDED ON: February 4, 2013

Dress Up Your Little Valentine

Valentine's Day is just one more reason to dress up your child in an adorable outfit. So choose from this sweet selection, which includes an array of clothes in a red-and-pink color palette: dresses with frills, blazers for boys, and super-cute shoes. And if you're looking for adorable V-Day projects for the kids, our craft guru Abby Larson recommends two great ones here.

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