Joomi Lim’s edgy costume jewelry is a beautiful blend of naughty and nice. As much as she likes her crystals, ribbons and pearls, she’s been known to layer on the chains and throw a spike or five into the mix. This former makeup artist’s first foray into fashion was with Joomi Joolz, her line of bedazzled T-shirts that she sold in 2004. In January 2008, she launched JoomiNYC, with a focus on striking necklaces, earrings and bracelets, in addition to luxe headbands and bridal hair accessories. Fashionable young celebs — including Jessica Alba, Leighton Meester and Rihanna — have found much to like among these punkish yet pretty pieces. Born in Seoul, Lim runs the business with her husband, French designer Xavier Ricolfi.
Edgy fashion jewelry by the Seoul native favored by global fashion magaziness
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