Founded in Paris in 2002, cult label Kitsune Maison is the brainchild of genius French-Japanese design duo Gildas Loaëc and Masaya Kuroki, who combined their twin passions for fashion and music to create a multi-platform brand. Kitsune means “fox” in Japanese (hence the adorable logo), and refers specifically to a mythical creature that can change its appearance from fox to human at will – much like the brand, which is responsible for bringing underground bands like Hot Chip and Citizens! to the savvy listeners who snap up a Maison Kitsune compilation every time it appears online or on sale on store shelves. Kitsune’s men’s and women’s clothing is no less remarkable – the perfect blend of killer graphics, perfectly-cut oxford shirts, ladies’ separates and cardigans. Kitsune Tee is the urban offshoot of the brand, with a line of tongue-in-cheek statement tshirts that are the products of collaborations with influential artists and musicians. As always, they’re made with an eye for detail – some of the shirts even have labels printed with hidden codes that let you download one of Kitsune’s très cool music compilations.
Casual essentials with an edge, by some of menswear's coolest emerging labels.
Embrace the season's most eye-catching trend with this stylish assortment of shorts, shirts, trunks, and more. Shop the look in this sale, from Burkman Bros, Reyn Spooner, John Varvatos, and more.
Reinvent your warm-weather wardrobe with graphic tees, printed button-ups, and more.
Laid-back basics with an edge made for living the good life