Miss Moffatt’s namesake collection launched in October 2000, and by January 2001, she was named one of ten up-and-coming talents in Women’s Wear Daily. The true definition of a hands-on designer, Moffatt sewed all her own pieces for her first two seasons from a thirty-one-foot sailboat home docked in the Hudson River. Inspired by luxe fabrics, colors, and textures, her vintage-chic, ultra-feminine women’s line has since expanded to include swimwear, handbags, and accessories. The Lauren Moffatt label has become a favorite among young Hollywood trendsetters like Cameron Diaz, Eva Mendes, and Ashley Olsen.