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About Llum

Llum (pronounced "loom") is the Catalan word for light. It’s also the name of Philly-based designer Amanda Reichert’s clothing label for “bright young things” — active children whose days take them from the playground to a fancy-ish dinner with Mom and Dad. The reversible petticoat dress, springtime-sweet lilac Degas dress, and color-blocked Miro dress feature simple silhouettes and bright colors that pop; pants and polo shirts appeal to creative little boys who can rock their own style. Inspired by nature, Llum’s designs fit girls up to age 12 and boys up to age eight.

Past Sales Featuring Llum & more

Sale Ended August 29, 2014

Our Favorite Brands: Beetlejuice & More

Print-splashed dresses, graphic tees, and more from a pack of labels we love.

Sale Ended November 04, 2013

Shoes, Shoes, Shoes!

When it comes to shoes, we know parents love having lots of choices — Velcro sneakers, bow-embellished flats, Mary Janes, rain boots, and more — we have them all. Peruse this collection of styles; we know you'll find something fabulous for tiny toes.

Sale Ended October 19, 2013

Festive Kids' Shoes

Have an upcoming special occasion? We've got what little ones need for their feet. Choose from sparkly tap shoes, pretty flats, and more.

Sale Ended October 19, 2013

Girls' Dress-Up: Featuring Isabel Garreton

When it comes to dressing for special occasions, beauty is all in the details: Not only are the garments shown here by Isabel Garreton embroidered by hand, they're made by underprivileged women in an ethical workplace in Chile. "The dresses in this selection are perfect for special occasions, including First Communion and birthday parties," says Katie, our apparel buyer.

More Styles by Llum