Llum (pronounced "loom") is the Catalan word for light. It’s also the name of Philly-based designer Amanda Reichert’s clothing label for “bright young things” — active children whose days take them from the playground to a fancy-ish dinner with Mom and Dad. The reversible petticoat dress, springtime-sweet lilac Degas dress, and color-blocked Miro dress feature simple silhouettes and bright colors that pop; pants and polo shirts appeal to creative little boys who can rock their own style. Inspired by nature, Llum’s designs fit girls up to age 12 and boys up to age eight.
Spot a piece with your little one's name on it? Snag it before it's too late — each item in this huge assortment is the only one of its kind left in stock. Find some of our favorite items for kids, including casual and dress-up clothes, charming shoes, swimwear, and more.
A mix of our favorite pieces for the season.
Turn up the volume on summer dressing with splashy retro prints and cool color-blocking.
The dresses from this London-based brand are the best for back-to-school, and they're sure to be classroom standouts. The name "Beetlejuice" may not make you think of sweet, girly styles, but these dresses are exactly that: Dress your daughter in brightly colored creations that feature bow details, flower appliques, and ruffles.