LOVA

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About LOVA

In 2008, Giuseppe Valentini, Nikolas Apostolopoulos, and Daniel Murphy, three Los Angeles friends, started LOVA. They announced their first collection—including vintage-inspired Hawaiian shirts (<i>avec</i> and <i>sans</i> palm-tree prints) and luxe takes on flannels—with a video of a backyard barbecue. Several collections later, the trio has honed its elegant nonchalance while never letting go of its sense of casual fun, by bringing classic menswear to new places with reinterpretations of the staples. Signature styles include cotton shirts that pair perfectly with tailored trousers, or luxe takes on pea coats, cardigans, and denim.

Past Sales Featuring LOVA

Sale Ended January 04, 2010

Happy New Year

“Out with the old, in with the new” applies to your closet, too. Get your wardrobe 2010-ready with pieces from these edgy designers. Snag a new go-to suit from LOVA, slim down with Idol Radec’s fitted crewnecks and flannel shirts, and shake things up with Rxmance’s graphic T-shirts. Also rediscover the classics, but with modern twists, including plaid caps from Brixton and bomber jackets from Public School.

Sale Ended July 03, 2012

Restock Your Closet

Whether you’re looking to completely rebuild your wardrobe or just fill a few important gaps in your repertoire, we’ve got you covered in this sale. Stock up on stylish picks from a host of great brands, and take on the season in top form.

Sale Ended January 15, 2013

Last-Chance Essentials

Once in a great while, we wind up with a few items that haven't found their way to a good home. It’s tragic, we know. But don't worry, there’s a silver lining. We’re offering them to you—at steeper-than-ever discounts—so we can make way for new gear. We’ve only got a few of each item in stock, so move fast.

Sale Ended August 30, 2012

Final Few: Up to 90% Off

Once in a while, we wind up with some items that haven't found their way to a good home. It’s tragic, we know. But don't worry, there’s a silver lining. We’re offering them to you — at steeper-than-ever discounts — so we can make way for new gear. We’ve only got a few of each item in stock, so move fast.