Malia Mills

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About Malia Mills

Hawaii-born, NYC-based fashion designer Malia Mills is widely regarded as the pioneer of body-conscious swimwear — a distinction that earned her a CFDA induction in 2008. Mills’ namesake swim line, launched in 1991, consists of simple, streamlined swimsuits that respect the unique contours of women’s bodies. Bikini tops (which accommodate and flatter cup sizes A through F) and bottoms (cut low on the hips or high on the waist) are sold separately to ensure ideal fits. Even the label’s one-pieces and tankinis are cleverly shirred for a tummy-slimming effect. In addition to standard swimwear, Malia Mills also designs fun-in-the-sun, floral-print cotton romper outfits and maternity suits for style-conscious moms-to-be.

Past Sales Featuring Malia Mills

Sale Ended June 02, 2013

Swim Shop: Statement Suits & Flirty Coverups

Make a splash this summer with this beach-ready mix, featuring some of our favorite trends for the season: the little black swimsuit, the statement bikini, and the flirty coverup. Take your pick of mix-and-match triangle tops, retro bottoms, and plunging monokinis, splashed in everything from classic neutrals and pretty pastels to lush paisley prints and batik florals. And when it’s time to head back to shore, you can slip into embellished caftans, breezy silk pants, and sheer maxi dresses.

Sale Ended May 10, 2013

Decoded: At the Beach

Summer is just around the corner, so whether your long weekends include a sun-soaked beach, a cabin in the country, or sightseeing in the city, we’ve got everything you'll need. Think bright bikinis and caftans, strappy sandals, straw fedoras, lightweight layers, oversized shades, and more ultra-stylish, easy-to-pack musts that will have you looking put-together no matter your destination.

Sale Ended June 24, 2013

The Beach Shop: Swimwear

Gearing up for a summer filled with sun and sand? Be ready with our mix of chic, easy-to-pack essentials made for your next seaside jaunt: Think white-hot bikinis, plunging one-pieces with sexy cut-outs, and gauzy, printed maxi dresses, plus must-have accessories, including everything from our favorite leather flip flops (embossed with striking exotic skins) to retro-inspired shades, crocheted raffia hats, and beaded wrap bracelets rendered in the splashiest hues.

Sale Ended May 06, 2013


This colorful mix has you covered for a day in the sun, from poolside cocktails to a dip in the sea. Choose from ultra-bright bikini sets, retro one-piece suits, and ultra-sexy monokinis, plus a handful of gauzy, printed dresses and tunics to make a stylish statement out of the water.