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About Mara Hoffman

When it comes to concocting awe-inspiring, original prints, clothing designer Mara Hoffman is an absolute genius. Inspired by mythology, magic, and world cultures past and present, Hoffman’s prints vary in style from boho-psychedelic to futuristic and geometric, and are unfailingly colorful. Based in New York City, Hoffman launched her first clothing line in 2000 — hand-dying and batiking her dresses, shirts, and other ready-to-wear pieces herself. In 2008 she launched her wildly popular swimwear collection, applying her intricately detailed patterns to vibrant one-pieces, bikini sets, dashiki maxi dresses and other beach apparel. Hoffman adds kimono sleeves, colorful beading, and artful draping to many of her pieces, giving them a one-of-a-kind, architectural effect. Famous fans of Mara Hoffman's savvy "world traveler meets fashion forward flower child" aesthetic include Kate Hudson, Drew Barrymore and Nelly Furtado.

Past Sales Featuring Mara Hoffman & more

Sale Ended March 13, 2014

Dress Shop: Everyday Dresses

The perfect dresses for warmer days, elegant evenings, and more, in our new permanent shop.

Sale Ended February 26, 2011

Mara Hoffman and Orion London

Heat up your winter wardrobe with these separates and dresses. Bold, colorful, and figure-flattering, choose from a selection that includes plenty of patterns, feminine frills, and airy fabrics that can stand alone or pair perfectly with opaque tights and cozy cardies.

Sale Ended April 24, 2014

Dress Shop: Spring Occasion Dresses

An ultra-modern crop of dresses suited for every occasion this spring.

Sale Ended July 24, 2014

Early Access: Final Sale: Dresses

Stock your closet for the season with these versatile, wear-anywhere silhouettes.

More Styles by Mara Hoffman