Mara Hoffman

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About Mara Hoffman

When it comes to concocting awe-inspiring, original prints, clothing designer Mara Hoffman is an absolute genius. Inspired by mythology, magic, and world cultures past and present, Hoffman’s prints vary in style from boho-psychedelic to futuristic and geometric, and are unfailingly colorful. Based in New York City, Hoffman launched her first clothing line in 2000 — hand-dying and batiking her dresses, shirts, and other ready-to-wear pieces herself. In 2008 she launched her wildly popular swimwear collection, applying her intricately detailed patterns to vibrant one-pieces, bikini sets, dashiki maxi dresses and other beach apparel. Hoffman adds kimono sleeves, colorful beading, and artful draping to many of her pieces, giving them a one-of-a-kind, architectural effect. Famous fans of Mara Hoffman's savvy "world traveler meets fashion forward flower child" aesthetic include Kate Hudson, Drew Barrymore and Nelly Furtado.

Past Sales Featuring Mara Hoffman

Sale Ended March 22, 2016

Free-Spirited Favorites

Embrace your bohemian side with peasant tops, flared denim, and flowy maxi dresses

Sale Ended April 10, 2016

Style Checklist: Vacation Essentials

Getting out of town never looked better

Sale Ended January 12, 2016

Getaway Style: Tulum

Vacation-ready essentials for the hottest (or coldest) destinations around

Sale Ended April 04, 2016

Tropical Escape Essentials

All the caftans, coverups, and more chic pieces to chill in your villa like a pro

More Styles by Mara Hoffman