Mara Hoffman

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About Mara Hoffman

When it comes to concocting awe-inspiring, original prints, clothing designer Mara Hoffman is an absolute genius. Inspired by mythology, magic, and world cultures past and present, Hoffman’s prints vary in style from boho-psychedelic to futuristic and geometric, and are unfailingly colorful. Based in New York City, Hoffman launched her first clothing line in 2000 — hand-dying and batiking her dresses, shirts, and other ready-to-wear pieces herself. In 2008 she launched her wildly popular swimwear collection, applying her intricately detailed patterns to vibrant one-pieces, bikini sets, dashiki maxi dresses and other beach apparel. Hoffman adds kimono sleeves, colorful beading, and artful draping to many of her pieces, giving them a one-of-a-kind, architectural effect. Famous fans of Mara Hoffman's savvy "world traveler meets fashion forward flower child" aesthetic include Kate Hudson, Drew Barrymore and Nelly Furtado.

New Sales Featuring Mara Hoffman

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Past Sales Featuring Mara Hoffman

Sale Ended August 19, 2016

Extra 30% Off: Dresses

End the season in style with can't-miss steals on the wardrobe essential

Sale Ended July 25, 2016

The Ultimate Summer Edit

With pieces this hot, summer doesn’t stand a chance

Sale Ended July 13, 2016

Top 100 Picks

A fresh assortment of fabulous wardrobe staples you need now

Sale Ended September 15, 2016

Swimwear by Size: X-Small

Chic suits and cover-ups for the modern beach babe

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