Mattel was born in 1945 out of a garage in Southern California. Surprisingly, the first Mattel products were picture frames, but one of Mattel’s founders soon started developing dollhouse furniture from picture frame scraps. Encouraged by the success of the dollhouse furniture, Mattel switched their focus to toys. Mattel's popular toy brands, including Barbie, Hot Wheels, Monster High, Polly Pocket, Matchbox, Fijit Friends, and Fisher-Price are constantly bringing joy to kids. Mattel also encourages “play” in a big way — the company believes that playing with toys helps build a strong foundation for learning and nurtures imagination. Over the past 10 years, Mattel and the Mattel Children’s Foundation have donated $30 million and more than half a million toys to children’s hospitals across the country.

Past Sales Featuring Mattel

Mattel Kids' Favorite Characters & Superheroes
SALE ENDED ON: April 16, 2014

Kids' Favorite Characters & Superheroes

Toys, PJs, and books they'll love, starring Minnie Mouse, Barbie, Iron Man, and more.
Mattel Playtime: Dolls & Accessories
SALE ENDED ON: April 11, 2014

Playtime: Dolls & Accessories

A mix of Barbies, babies, and Disney princesses for endless days of dress-up.
Mattel Ready, Set, Hop: Easter Dresses, Toys & More Up to 70% Off
SALE ENDED ON: April 12, 2014

Ready, Set, Hop: Easter Dresses, Toys & More Up to 70% Off

It's not too late — score all the essentials for a picture-perfect holiday.
Mattel Perfect for Her: Whimsical Dolls, Books & Dresses
SALE ENDED ON: March 19, 2014

Perfect for Her: Whimsical Dolls, Books & Dresses

Little girls will fall in love with these fun and fanciful picks.
Mattel Toys Kids Love Feat. Brinca Dada
SALE ENDED ON: March 18, 2014

Toys Kids Love Feat. Brinca Dada

Perfect gifts for boys and girls, from colorful wooden blocks to popular action figures.
Mattel Almost Gone: One-of-a-Kind Picks
SALE ENDED ON: March 16, 2014

Almost Gone: One-of-a-Kind Picks

Don’t miss out on a stylish mix of graphic tees, colorful scarves, and more.
Mattel Superhero Steals
SALE ENDED ON: February 18, 2014

Superhero Steals

Their favorite comics come to life in collectible toys, books, and graphic tees.

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