The three young surfer dudes who founded Maui and Sons had initially set out to conquer people’s taste buds, launching Maui’s Chocolate Chip Cookies in 1980. But one too many burned batches led the trio to rethink their business strategy and switch from homemade sweets to clothing inspired by Southern California’s laid-back, sporty lifestyle. Owned by businessman Richard Harrington since 1989, Maui and Sons designs adult-size and kids' board shorts, bikinis, and other apparel done in bright, bold colors emblazoned with the company logo — which still resembles a chocolate chip cookie, in honor of the brand's origins.
The temperature may be rising a bit, but it’s not summer yet. And you still need something to stave off the chill in the spring air. We’ve got you covered with this massive collection of outerwear—from casual windbreakers, to trim leathers, to classic trenches. Whatever your style, grab that perfect transitional jacket here and wear it clear through the season.
You’ve booked the flights, you’ve booked the hotel, now it’s time to get your wardrobe in order. Think bright, ocean-ready boardshorts and trunks from surfer-friendly brands Hurley and Maui and Sons, plus a slew of tees and tanks to complete your beach-bum look. Get it right, and the locals won’t even realize you’re not from around there.
Once in a great while, we wind up with some items that haven't found their way to a good home. It’s tragic, we know. But don't worry, there’s a silver lining. We’re offering them to you — at steeper-than-ever discounts — so we can make way for new gear. We’ve only got a few of each item in stock, so move fast.
When it comes to easygoing, laid-back cool, it’s no secret that the West Coat has things on lock. And that goes double for clothing that hails from here. Need proof? Just take a look at this curated collection of tees, boardshorts, hoodies, sneakers, and more.