Minimù calls its children’s clothing “slow fashion” — a reference to the worldwide movement, begun in Italy, to slow down the pace of life and celebrate qualities such as artistry and uniqueness. Designed for little ones ages zero to 12, Minimù’s stunningly crafted, pure cotton and wool dresses, onesies, cardigan sweaters, booties, pants, and other wares stand out for their elegant, muted color palette: think pale pinks, taupe, washed-out blues and greens, and rust. Many pieces feature stitched-on star- and heart-shaped appliqués or oval patches; attached with contrasting-color thread, these shapes are more artistic than cutesy. Raw edges and asymmetrical details give Minimù’s collection a mature, contemporary feel. If your little ones grow up to be world-famous designers and architects in 30 years, you can credit their Minimù gear for giving them a head-start in developing a thoughtful, high-brow aesthetic.
She’ll be set to dress herself with colorful tops, skirts, tunics, and shorts.
When it comes to wardrobe staples for children, cozy sweaters are at the top of the list in the snowy season. And fashionable kids are in luck with this selection of knits, as it offers sweaters, dresses, hats, scarves, and pants that combine equal parts warmth and of-the-moment design.
Stock up on graphic tees, colorful sneakers, and more everyday essentials.
Our favorite brands and styles from this week's can't-miss sales.