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About Minimu

Minimù calls its children’s clothing “slow fashion” — a reference to the worldwide movement, begun in Italy, to slow down the pace of life and celebrate qualities such as artistry and uniqueness. Designed for little ones ages zero to 12, Minimù’s stunningly crafted, pure cotton and wool dresses, onesies, cardigan sweaters, booties, pants, and other wares stand out for their elegant, muted color palette: think pale pinks, taupe, washed-out blues and greens, and rust. Many pieces feature stitched-on star- and heart-shaped appliqués or oval patches; attached with contrasting-color thread, these shapes are more artistic than cutesy. Raw edges and asymmetrical details give Minimù’s collection a mature, contemporary feel. If your little ones grow up to be world-famous designers and architects in 30 years, you can credit their Minimù gear for giving them a head-start in developing a thoughtful, high-brow aesthetic.

Past Sales Featuring Minimu

Sale Ended May 28, 2015

Summer Steals for Girls

Stock up for sunny days: Shorts, tees, swimsuits, and more

Sale Ended November 16, 2015

Italian Clothes for Kids Feat. Dreamers: Up to 65% Off

Statement-making sweaters, puffer coats, and more

Sale Ended August 03, 2015

Summer Final Sale: Kids' Designer Brands Feat. Vince

Elevated takes on everyday outfits

Sale Ended June 14, 2015

Girls' Dresses: Up to 80% Off

These wear-anywhere pieces call for a stock-up

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