Dismayed by the high prices of high-end clothing, designer Rachel Evans launched Minkpink in 2005 — creating an accessible and on-trend alternative for youth-minded fashionistas. Based in Australia, Minkpink draws inspiration from a wide range of eclectic sources to create its modern-vintage, on-trend and versatile women’s separates. Lush velvet coats reminiscent of guitar legend Jimi Hendrix’s patchwork wardrobe, Mod-style anoraks, swimwear and cut-off denim shorts reminiscent of 1970s Southern California, and ultra-feminine mini-dresses in polka-dot mint rayon or mismatched prints toe the line between punk and romantic. A favorite among pop divas such as Miley Cyrus and Rihanna, Minkpink is all about fun — not fussy — fashion.
As Moscow Fashion Week comes to a close, we're celebrating these serious style stars, spotted on the street. Standing out from the show-going crowds is no easy feat, unless you happen to be a part of the impeccably dressed tribe known as the "Russian Fashion Mafia." Ultra chic members like Mira Duma and Elena Perminova serve up outfit inspiration worthy of a photo op in eye-catching looks often ripped straight from the runways. Tap into the It Girl look yourself with the wardrobe upgrades below, and cue the flashbulb frenzy.
Playful, feminine pieces, from floral-stamped denim to graphic shift dresses
The versatile staple for breezy weekends as the weather cools
Sunny-weather go-tos in a rainbow of hues