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About ncLA

Belgian-born entrepreneur Elin Dannerstedt founded ncLA in 2010 to provide a glamorous DIY nail art option for free-thinking fashionistas. It didn’t take long before ncLA’s abstract art-inspired adhesive nail wraps and cruelty- and toxin-free lacquer appeared on the nails of magazine cover models and celebs such as Beyoncé (a fan of the orange-hued “I’m With the Band”) and Kelly Osbourne. Inspired by the culture and vibe of its native Los Angeles, ncLA’s irreverently named, chip-resistant polish line features colors ranging from red (Rodeo Drive Royalty, Rush Hour) and lilac (Pick Me Up at Melrose Place) to black (Hollywood and Vine starlet) and metallic (Bel Air Trophy Wife). Since its founding, ncLA has collaborated with <I>Glamour</i>, designer Melody Ehsani, and celebrity nail stylists Jenna Hipp, Madeline Poole and Steph Stone on brilliantly colorful polishes that are both stylish and long-lasting.

New Sales Featuring ncLA & more

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Past Sales Featuring ncLA & more

Sale Ended August 01, 2014

Final Few: Handbags Up to 80% Off

Don't miss out on ladylike satchels, graphic-print totes, and more in-demand carryalls.

Sale Ended July 11, 2014

Street Style-Inspired Denim

Downtown-ready jeans and the styling pieces you need to be snapped.

Sale Ended January 22, 2014

Beauty

Who can say no to a little pampering? Shop cosmetics, pro-grade tools, and ultra-luxe products for a fully stocked beauty arsenal: Think exfoliating scrubs, Moroccan oil conditioners, lotus flower body creams, gel manicure kits, and more.

Sale Ended August 17, 2014

Finish the Look: Designer Accessories

Colorful silk scarves, sleek cat eye shades, and more by covetable labels like Versace and Dries Van Noten.

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