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About Nellystella

Nellystella channels designer Nelly Chen’s fanciful creativity and exquisite attention to detail, creating imaginative looks based on Chen’s daydreams of what she had always wanted to wear as a child. Trendy and feminine, Nellystella’s collection for your little girl includes hand-drawn prints and feminine detailing like flutter sleeves, full skirts, and eyelet trim. Standouts include playful cotton body suits in floral or rainbow prints, cashmere-cotton blend cardigans for chilly mornings, and bright sundresses ready to skip down the street.

New Sales Featuring Nellystella

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Past Sales Featuring Nellystella

Sale Ended January 24, 2014

Nellystella Girls' Spring Preview

This playful collection is sure to catch your little one's eye. Imaginative patterns and designs adorn these darling shorts, dresses, skirts, blouses, and more for a look that's fresh and fanciful.

Sale Ended August 30, 2014

Darling Dresses Feat. Isabel Garreton

She'll look picture-perfect in the cutest colors, prints, and party-ready frills.

Sale Ended December 24, 2013

Top European Brands

Add some European flair to your child's wardrobe with this magnifique selection. You can't go wrong with clothes from Pampolina, Charabia, and more. With so many items to choose from, you'll find some worldly wears to add to your little one's closet.

Sale Ended June 09, 2013

Nellystella for Girls

There's a reason these sweet-as-can-be pieces are so appealing — designer Nelly Chen creates her clothes for girls based on daydreams of what she always wanted to wear as a child. The result is playful and irresistible, with ruffles, bows, and flowers adorning dresses, tops, bathing suits, and more.

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