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About Newco

California-based Newco Furniture makes chairs: specifically, gliders, rockers, ottomans and recliners for kids and adults alike – as well as their pets! All of NewCo’s furniture is made in the USA, and it’s as comfortable as can be – Babies ‘R’ Us, for instance, credits NewCo with basically inventing their upholstered glider business, perfect for smoothly rocking a newborn (and an exhausted new parent) to sleep. Newco also makes some of the most popular kids characters available in furniture form. If your little one can't resist Superman, SpongeBob, Batman, the Tasmanian Devil, Dora the Explorer, Tweety Bird, or Scooby Doo, he or she will go wild for NewCo's themed chairs.

New Sales Featuring Newco & more

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Past Sales Featuring Newco & more

Sale Ended August 05, 2014

Brands We Love Feat. Ergobaby

On-the-go gear for busy moms and dads, from streamlined carriers to adjustable strollers.

Sale Ended September 02, 2013

Modern Nursery

It's often hard to find nursery decor that isn't too cutsey, so we devoted an entire sale to sleek, modern kids' furniture. You'll find cribs, rocking chairs, changers, wall decals, and mobiles that are chic with a playful twist — perfect for modern parents who love clean lines and whimsical designs.

Sale Ended July 26, 2013

Gear

Welcome to our pop-up boutique! Find our favorite products at this one-stop shop, all from the best brands for babies and kids (think Jacadi, Maclaren, and Skip Hop). The shop is filled with clothes, toys, strollers, bedding, and many other must-haves, all at amazing prices, of course. So fill up your cart!

Sale Ended October 04, 2013

Gear & Furnishings

Oh, baby! There are so many things to buy before your munchkin arrives. Let us help out: This one-stop shop is filled with clothes, gear, toys (including Rockabye Rockers!), and furniture for little ones, and we have a special sale featuring swaddles, sleep bags, and more from Aden + Anais. We didn't forget about moms-to-be: Our selection of chic maternity styles will keep them looking fashionable throughout their pregnancy.