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About Nixon Watches

When you can’t find the perfect watch, make it yourself: that’s the conclusion Nixon founders Chad DiNenna and Andy Laats came to when they launched their cutting-edge accessories label in 1998. Based in Southern California, Nixon has adopted an aesthetic that is equal parts West Coast and East, traditional and hard-edged, hipster and sporty. With brand reps that include singer Santigold, professional skateboarder Tony Hawk and surfer Mark Cunningham, Nixon watches — rendered in high-gloss, boldly fluorescent rubber — offer both street cred and sophistication. In addition to timepieces, the label also designs headphones, bags and wallets, men’s and women’s clothing and outerwear, and sleek tech cases.

Past Sales Featuring Nixon Watches & more

Sale Ended April 02, 2015

Most Coveted Watches

Bulova, Lucien Piccard, and more investment-worthy brands soaked in status

Sale Ended November 30, 2011

Nixon Watches - 11/28/2011

Rock stars and surfers alike are devoted to Nixon’s SoCal timepieces, and no wonder: The colorful, playful watches combine streamlined practicality with artsy flair. So whether you prefer digital or analog, this assortment has you covered.

Sale Ended November 12, 2011

Nixon Watches & Handbags

Rock stars and surfers alike are devoted to Nixon’s SoCal timepieces, and no wonder: The colorful, playful watches combine streamlined practicality with artsy flair. So whether you prefer digital or analog, this assortment has you covered. Also in the mix find luxe leather clutches and hobos with detailed stitching and asymmetric silhouettes.

Sale Ended September 20, 2009

Nixon Watches Women's - 09/18/2009

SoCal-based lifestyle label Nixon is all about the mix — of hipster fashion and an action sports heritage, that is. With brand reps ranging from scenester singer-songwriter Santigold to professional skateboarder Tony Hawk and surfer Mark Cunningham, Nixon watches — rendered in high-gloss, boldly fluorescent rubber — inject traditional watch design with a hard-edged cool. With its vibe of East Coast meets West Coast, the Nixon line has expanded to include a full range of accessories, from headphones to wallets to tote bags that are perfect whether you’re hanging 10 or just hanging on 10th Street.

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