NOM Maternity is the celeb-endorsed house brand of Belly Dance Maternity, the go-to designer clothing hub for chic moms and moms-to-be. Straight-snap nursing tanks, deep V-neck tees and sweaters, belted cargo pants, and understated empire-waist dresses are just some of the basics you’ll find in this popular label’s comfy collection, which makes heavy use of elastic waistbands, ruching, and stretchy spandex fabrics. NOM’s top sellers include the rayon Rachael long skirt in a brushstroke camouflage print, versatile black maternity leggings, and tunics featuring everything from stripes to ruffles. Founded in 2002 by mompreneur Jennifer Strom Simonte, the brand has stores in Chicago and New York. Belly Dance offers a stylish selection that includes NOM Maternity as well as Michael Stars, Ingrid & Isabel, and Japanese Weekend.
Chic, can’t-miss pieces designed to flatter your new figure.
You'll find summer looks here that suit your style — and your growing belly. Choose from more than 30 dresses and tops that will keep you looking chic! Some highlights include striped tops (trend alert!) and fitted dresses and skirts. The best part: You won't have to sacrifice style for comfort.
Your mom-to-be wardrobe, simplified.
Versatile silhouettes made to throw on and go.