In launching her eponymous cosmetics brand in 1995, makeup artist Paula Dorf set out to create professional-grade products that helped women to achieve flawless glamour. After starting out with a line of hand-cut precision makeup brushes, Dorf expanded her label in 1998 to include cosmetics like Transformer (which turns regular eye shadow into smudge-proof liquid eyeliner with just a few drops), neutralizing eye primer, water-based foundation, and lipstick done in her own on-trend color palette. Dorf solicits input and feedback from celebrities in developing her blush, eye shadow, and other goods, which she markets using her signature slogan, “Become your own makeup artist.” Looking red carpet-ready has never been so simple.
Upgrade your routine with designer fragrances, makeup must-haves, and pro-grade tools
You've got enough things to stress about when a big event is on the way — what to wear shouldn't be one of them. From job interviews to meeting the parents, win them over outfitted in these polished basics: Think ultra-flattering sheath dresses and luxe cashmere sweaters, plus embossed leather flats, delicate diamond jewelry, and a swipe of gloss to finish the look.
Whether it's a flawless red lip, perfect brows, or wink-ready lashes, every woman has her secret to feeling beautiful. With that in mind, our beauty team has rounded up a collection of makeup essentials to help you pull off your go-to look—think brow stencil kits, eyeshadow duos, lipstick sets, and makeup brushes, to name a few—along with chic cosmetic cases.
Red-carpet regulars like Jennifer Garner and Cindy Crawford turn to makeup artist Paula Dorf when it’s time to get camera-ready. Now you can create an A-list look of your own with essentials from Dorf's pro beauty line: Think hydrating cream lipsticks, smoky eye shadow palettes, and vibrant nail polish sets.