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About Primigi

Primigi’s European-style shoes for kids are definitely cute, but they also offer what tiny tootsies need most: comfort and flexibility. Founded in 1976, this all-Italian brand makes children’s footwear featuring cushioned leather soles that perfectly mold to your child’s feet as well as textured rubber outsoles for extra grip. Meticulously crafted ballet flats and Mary Janes for girls, loafers for boys, and sandals and boots come in a rainbow of colors and are separated into different age groups, each with a distinct personality and design. Your kids will love growing up with Primigi.

New Sales Featuring Primigi & more

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Past Sales Featuring Primigi & more

Sale Ended November 04, 2013

Shoes, Shoes, Shoes!

When it comes to shoes, we know parents love having lots of choices — Velcro sneakers, bow-embellished flats, Mary Janes, rain boots, and more — we have them all. Peruse this collection of styles; we know you'll find something fabulous for tiny toes.

Sale Ended October 28, 2014

100 Top Fall Looks

Our absolute favorite pieces for the cool-weather season.

Sale Ended September 28, 2014

Brands to Know Feat. Anais & I

Staple pieces for boys, girls, and moms-to-be.

Sale Ended December 30, 2012

Winter Boots: Lamo & More - 12/27/2012

Keep little tootsies warm with this big selection of boots. From furry styles to waterproof designs, this footwear was made to fight off freezing temps. Fun patterns and colors (plus adorable details like pompoms) will showcase your child's individual style.

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