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About Primigi

Primigi’s European-style shoes for kids are definitely cute, but they also offer what tiny tootsies need most: comfort and flexibility. Founded in 1976, this all-Italian brand makes children’s footwear featuring cushioned leather soles that perfectly mold to your child’s feet as well as textured rubber outsoles for extra grip. Meticulously crafted ballet flats and Mary Janes for girls, loafers for boys, and sandals and boots come in a rainbow of colors and are separated into different age groups, each with a distinct personality and design. Your kids will love growing up with Primigi.

New Sales Featuring Primigi & more

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Past Sales Featuring Primigi & more

Sale Ended June 23, 2014

Shoe Shop: Sandals

Super-cool sneakers, dressed-up flats, and more to wear everywhere this summer.

Sale Ended June 28, 2014

Early Access: Super-Sweet Dresses Feat. Pippa & Julie

She'll be party-ready in dainty summer prints and playful embroidery.

Sale Ended July 22, 2014

Comfortable Kids' Shoes Feat. Cienta

Step into wear-everywhere sneakers, ballet flats, and cute ankle booties.

Sale Ended June 09, 2014

Up to 70% Off: Hamptons-Ready Kids' Essentials

Get them set for summer with print-splashed swim trunks, adorable sundresses, and more.

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